Sales Mindset Event Ignites Entrepreneurial Spirit at Technology Park Split, Croatia

SME News Europe. Technology Park Split buzzed with innovation and ambition as it hosted the highly anticipated Sales Mindset event, attracting a vibrant community of entrepreneurs, business leaders, and marketing professionals.
The event, organized around the theme “How to Win Customers in the Era of Digital Domination,” featured an impressive panel of speakers and provided attendees with actionable insights for thriving in today’s competitive digital marketplace.
Among the key highlights was the participation of Dr. Julija Hrstić, Co-Founder of SME News Europe and PhD in Marketing, who brought her extensive experience as a brand consultant to the stage. Alongside her were:
Toni Nikolić, digital strategist and founder of Vizual, an agency specializing in Google and Meta advertising and business development.
Goran Čipčić, entrepreneur behind the successful Zorina mast brand, whose authentic journey captured national attention on the TV show Startaj Hrvatska.
Throughout the day, speakers shared transformative strategies and real-world case studies, offering attendees deep insights into:
Building brands that foster trust and loyalty,
Leveraging storytelling as a powerful sales tool,
Growing audiences into thriving communities,
Designing compelling visual identities in the digital age,
Measuring success beyond vanity metrics,
Staying authentic while scaling digital initiatives.
In addition to the inspiring presentations, the event featured vibrant networking sessions, where participants exchanged ideas, formed new partnerships, and laid the foundation for future collaborations.
The evening concluded with an energetic networking party, complete with food, drinks, and a surprise musical performance, leaving guests motivated and equipped to drive their businesses forward.
For more information, visit: www.smenews.eu
Contact: julija.hrstic@smenews.eu